Posts Tagged ‘apple’

Week in Apple: Flash on iPad, Apple TV stays a hobby, SDK gems

// February 6th, 2010 // No Comments » // Tech News

As developers dug into the iPad SDK and unearthed previously unknown gems, there was more discussion about 27″ iMac issues, Flash support in iPhone OS, and why the Apple TV remains a hobby in Apple’s eyes. Oh, and did you know that the 2010 Macworld Expo is next week? Tablet makers rethinking things in wake of iPad’s $499 price : Rumor has it that MSI, ASUS, and other companies that will put out competing tablets this year have been knocked back on their heels by the iPad’s low launch price. The $499 model’s apparently thin profit margin is also a massive change for Apple, so it’s worth thinking about how and why the company did it. Three years later, Apple TV remains a hobby : Apple largely focused on the iPad in its most recent employee Town Hall, but one employee ventured a question about the Apple TV. Yep, it’s still a hobby, and we believe it will be stuck that way until the content offerings are more interesting.

Week in tech: big-screen Super Bowl party edition

// February 6th, 2010 // No Comments » // Tech News

Tomorrow is Super Sunday, but could some Super Bowl viewing parties could fall on the wrong side of the law? Ars looks at whether the combination of Super Bowl parities and big screen TVs runs afoul of US copyright law. The state of South Australia has a new election law that went into effect January 6, and its effect was shocking: anonymous political speech on the Internet was simply destroyed. After an enormous outcry, the premier of the state has decided to repeal the law.

Poll Technica: thoughts on the upcoming 2010 Macworld Expo?

// February 5th, 2010 // No Comments » // Tech News

The Apple press has been all about iPads since January 27 —and how can you blame them? There’s a lot to talk about before the device gets into our grubby little hands. But there are other things going on in the Apple space in the meantime. One such thing is the new, improved, and Apple-free 2010 Macworld Expo  which is taking place next week. Did you forget about Macworld? Some did, while others (largely on Twitter) have been ramping up the chatter about what to expect without Apple there. You may remember that, in late 2008, Apple announced that it would no longer be attending the Expo after 2009, throwing the conference world into an uproar and eventually leading to the 2010 Expo’s dates being moved from January to February of this year. And now, it’s only a few days away: the conference begins next Tuesday, February 9 and runs through Saturday, the 13th.

Nano-patterning gives polymer solar cells a big boost

// February 5th, 2010 // No Comments » // Tech News

Polymer solar cells are still in their infancy compared to their silicon-based counterparts, but thanks to their low cost and rapidly advancing efficiency, the outlook is encouraging for cheap end-user power generation. Researchers have developed a new nano-patterned array production technique that showed a roughly seven-fold increase in efficiency when compared to the traditional sandwich-style construction. The important bits of the physics that go into generating energy in a solar cell only happen at the interface of the electron donor and acceptor layers, which is a few nanometers thick, so optimizing this interface is an important area of study. In a new study, researchers used a piece of aluminum oxide to pattern the polymer comprising the electron donor part of the solar cell, P3HT. The P3HT was drawn into a honeycomb-like array of nanometer pores using vacuum and capillary forces—the resultant structure was a 30nm thick film of P3HT with a nano-forest of pillars roughly 150nm tall and 75nm thick. Backfilling the P3HT array with the electron acceptor, C60, created a complete heterojunction that could then be used in a solar cell, with an interface area 2.6 times greater than if it were flat. Thanks to the use of aluminum oxide as a patterning material, the P3HT polymer chains would align themselves in a stacked array, which greatly increased the conductivity of the pillar. The conductivity increase, coupled with the higher interfacial area yielded a an efficiency 6.6 times greater than a planar configuration of the same donor and receptor polymers. While the absolute efficiency of the new array—just 1.12 percent—is not cutting edge, the patterning technique is cheap and can be done on a large scale, and is unlikely to be limited to just this material system. Other recent polymer cells have claimed efficiencies of 5.5 percent , for example, and the micro- and nano-pillar approach works with traditional photovoltaic materials, too. There is still much work to be done in the optimization of the processing conditions, but this is yet another piece of the puzzle that may make polymer solar cells a viable option for power generation. Advanced Functional Materials , 2010. DOI: 10.1002/adfm.200901760

16- and 48-core monster chips on tap at next week’s ISSCC

// February 5th, 2010 // No Comments » // Tech News

Intel, IBM, Sun, AMD, and other chipmakers are set to unveil the details of a host of present and future processor designs at this year’s International Solid State Circuits Conference. Let’s take a look at each company’s sessions, which cover processors that range from single-core to 48 cores, in turn.

Nuanti brings HTML5 and Ogg Theora video to Silverlight

// February 5th, 2010 // No Comments » // Tech News

Nuanti, a company that develops Web browsing technologies, has produced a high-performance Ogg Theora decoder for Microsoft’s Silverlight browser plugin. Nuanti’s Highgate Media Suite will enable support for standards-based HTML5 video streaming with Theora in browsers that have Silverlight. It works entirely without requiring the users to install any additional software. According to Nuanti developer Alp Toker, the company plans to open the source code in order to enable broader adoption of open and unencumbered video technology on the Web. He revealed some details about the project in a recent blog post . “We’ll be releasing a high-performance decoder for Theora video/Ogg Vorbis audio streams that plugs into the Silverlight 3 streaming media abstraction, as well as a reference front-end player interface and JavaScript bridge layer providing basic compatibility with standard HTML5 media tags, adding support for the standard to Internet Explorer and extending the capabilities of WebKit-based browsers like Safari and Epiphany,” he wrote. “We’re going open source with this! Over the last few years we found that our main business of developing mobile/custom web browser technology is getting more difficult with the demand for proprietary and patent-encumbered formats on the web which we simply can’t support. Perhaps a quarter of our developer time last year was spent trying to hack around bugs in the Adobe Flash player product, for example. So part of the strategy has been to encourage open formats, which means getting it in the hands of as many people as possible.” Although browser vendors, including Microsoft, have acknowledged the value of the HTML5 video tag, they have not been able to build a consensus around any individual codec. Opera and Mozilla have backed Ogg Theora, a codec that is thought to be unencumbered by patents, but Apple and Google have backed the h264 codec, which cannot be used royalty-free. Microsoft has not yet implemented support for the video tag in Internet Explorer. Nuanti’s framework could help boost Theora adoption and will enable Internet Explorer users to consumer HTML5 video content.

Apple tells devs that location-based advertising is a no-no

// February 5th, 2010 // No Comments » // Tech News

In a recent post to its iPhone Developers news site, Apple  warned developers not to use location data to serve location-specific ads in their apps. The move comes shortly after Apple acquired its own mobile advertising firm , Quattro Wireless. Apple wants developers to use CoreLocation, the API that allows developers to find your location based on GPS coordinates and other data, to give users “beneficial information.” This concept is at work when Yelp shows you nearby restaurants, or when RunKeeper tracks your jogging progress on a map. However, the company warns, “[i]f your app uses location-based information primarily to enable mobile advertisers to deliver targeted ads based on a user’s location, your app will be returned to you by the App Store Review Team for modification before it can be posted to the App Store.” Apple doesn’t appear to be opposed to location-based targeted advertising in principle. It has filed patents for location-based targeted advertising, especially in relation to offering currently playing songs or videos at a particular location for purchase via iTunes . It may be that Apple merely wants to avoid giving out iPhone user’s location data to third parties, especially without permission, with no guarantee about how the data is used. But it also stands to reason that Apple may be planning its own location-based advertising service based on its recent acquisition of Quattro Wireless. It would be unfair of Apple to keep that data all to itself, however. The company did not respond to our request for comment this morning.

Publishers continue pummeling Amazon over e-book prices

// February 5th, 2010 // No Comments » // Tech News

Amazon’s $9.99 e-book price point may be a rarity as more book publishers declare that they’ll set their own prices for books, with the seller taking a standard 30 percent cut. Another major publisher has decided to move to what’s referred to as the “agency model” while others are hinting that they, too, are about to force the new model on Amazon. Hachette has become the latest publisher to announce that it was done with what it calls the artificially depressed e-book prices imposed by Amazon. In an e-mail to its employees, CEO David Young extolled the virtues of the agency model, noting that it “allows Hachette to make pricing decisions that are rational and reflect the value of our authors’ works,” according to an excerpt posted by Media Bistro . “Without this investment in our authors, the diversity of books available to consumers will contract, as will the diversity of retailers, and our literary culture will suffer.”

Microsoft drops Zune HD prices without explanation

// February 5th, 2010 // No Comments » // Tech News

Microsoft this week slashed $20 off both versions of the Zune HD, as first spotted by Gdgt . It seems this is the source of a mini price war that customers have been noticing over the past couple of days. When the device first debuted, the 16GB version sold for $220 and the 32GB version went for $290. A few retailers have taken Microsoft’s $20 price cut as an opportunity to cut the price down even lower. Here are the prices from a few online retailers:   16GB 32GB Microsoft $200 $270 Best Buy $200 $270 Circuit City $190 $250 Newegg $190 $250 Amazon $190 $250 Buy.com $189 $254 Speculation is rampant on why Microsoft chose this week for the price cuts (as opposed to, say, a few weeks before the 2009 holiday shopping season). It’s possible that Microsoft has adjusted the prices in anticipation of a 64GB version, which has been rumored to be coming for many months , even before the Zune HD launched. The even-more-expensive-by-comparison iPod Touch has had a 64GB version for five months so Microsoft really has no excuse for releasing one and undercutting Apple again. Another possibility to consider is that Microsoft has a new Zune product up its sleeves, or up someone else’s sleeves, that is coming sooner than previously expected . In two weeks, Microsoft is set to unveil Windows Mobile 7 at Mobile World Congress in Barcelona. We know that Zune will play a role in Windows Mobile’s big day, but nobody is sure to what extent. Rumors range from a Zune phone completely designed and developed by Microsoft (think Zune HD plus phone capabilities, iPhone style), to multiple Windows phones with Zune media services preloaded. In either case, we would not be surprised if the device(s) sell(s) for just above the new prices for the Zune HD.

Sling: We didn’t ‘work’ with AT&T for 3G streaming to iPhone

// February 5th, 2010 // No Comments » // Tech News

AT&T made headlines Thursday by announcing that it had decided to allow SlingPlayer Mobile for iPhone to stream video from a Slingbox over its 3G network . AT&T’s CEO claimed in the announcement that Sling Media modified the app to be more efficient on its network, but Sling has responded, saying it didn’t have to change a thing. “Sling Media was willing to work with us to revise the app to make it more bandwidth sensitive,” AT&T Mobility CEO Ralph de la Vega said in a statement early on Thursday morning. “They made important changes to more efficiently use 3G network bandwidth and conserve wireless spectrum so that we were able to support the app on our 3G mobile broadband network.” AT&T said that it plans to “provide developers with wireless network optimization requirements for video and other applications by the end of the first quarter.” AT&T wouldn’t comment on what those requirements were, but a spokesperson for Sling Media contacted Ars this afternoon to clarify what the company had changed in the software. “We didn’t change anything,” Sling Media’s John Santoro told Ars. “AT&T never discussed any specific requirements with us.” Santoro explained that SlingPlayer Mobile has always contained code to adapt the stream quality to the given network conditions. AT&T has been in discussions with Sling since it was first released last year, but AT&T never asked the company to make specific modifications. No changes were made to the app’s 3G streaming capabilities between its being barred from AT&T and now.  AT&T may have merely been concerned that if SlingPlayer Mobile became popular that it could tax its network—already a problem that customers often complain about. de la Vega recently blamed the problem on a very small percentage of “heavy” users, mostly iPhone users with an appetite for video, audio, and other media. But that hasn’t stopped the company from adding numerous data hungry devices, like e-book readers, Android-based smartphones, and even the iPad. The company has announced a number of network upgrades intended to increase capacity, so it may have less concerns about SlingPlayer Mobile specifically. “Whatever the reason, we’re just glad AT&T has approved it,” Santoro told Ars. “We’re just waiting for Apple’s OK, now.” The revised app has been submitted, but has not yet been approved for the App Store.



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